Fujirebio
Film
Awareness
Mixed
Client
Fujirebio
Fujirebio wanted to promote its neurocenter of excellence. For an international biotechnology company like Fujirebio, credibility is important. The neurocenter of excellence isn’t an actual physical location, but rather a network - but we still wanted to show the environment they work in. So we decided to follow an employee while they go about their day.
To prevent breaking the immersion and elevate the quality of this video, we chose to go with a professional voice-over and went with a scripted testimonial. Yet, to keep the story authentic, the script was based on a number of preliminary interviews.
(02) — Subtitle
Even when a video is fully live, animation always proves to be an added value. In this case, we added just a bit of glow to make some shots more interesting and to keep the attention of our audience.
(01) — credits
Producer: Christine Van Nuffel
Account Manager: Martin Callebaut
Head of Production: Tatijana Ćulumarević
Script: Kobe Viaene
Art Director: Karel Verpoest
Motion Design: Frederik Mertens
Sound: Leander Leenders